Hygge is about appreciating the contrasts in life. Warmth and cold. Light and dark. Quiet and loud. When the days are cold, wet and windy, taking a moment to light a candle, make a cup of tea and cosy up under a warm throw can make a long winter just a tiny bit more bearable. Here is the Holloways 'How to do Hygge' guide.

Hard to explain and even harder to pronounce, the Danish word "hygge" (the closest we can get to the pronunciation is "hoo-gah") has exploded in popularity around the world. It translates roughly to "cosiness," but it means so much more than that. So what is Hygge, really? Hygge means creating a warm atmosphere and enjoying the good things in life with good people. The warm glow of candlelight is hygge. Cosying up with a loved one for a movie – that’s hygge, too. And there's nothing more hygge than sitting around with friends and family, discussing the big and small things in life. With our help you can introduce Hygge into your home and then the rest of your life can follow.


Hygge didn't originate in the Danish language but in old Norwegian, where it meant something like "well-being." It first appeared in Danish writing around the end of the 18th Century and the Danes have embraced it ever since. One good thing about Hygge is that you can apply it anywhere, and Danes allocate it generously to everything commonplace. To us a velvet-covered sofa, a sheepskin rug, cowhide on the floor and oodles of faux fur is Hygge, and it is extremely cosy indeed.


When it’s cold outside, throws and cushions make us feel instantly happier about hibernating. Hygge finds a way to bring that feeling to every part of the home. Add faux fur and sheepskin scatter cushions and drape sheepskin rugs over wooden benches, over the backs of chairs, or as a small and soft rug to curl up on in front of the fire. 

In her book A Year of Living Danishly by Helen Russell, Helen says, “Danes do “cosy” like no other nation. Your average home will look like something out of an ideal home supplement: lots of natural materials like wood and leather, lamps artfully positioned to create soothing pools of light.” 


Nothing could be more cosy that our new Tibetan sheepskin cushions and natural cowhide rugs. Perhaps hygge explains why the Danes are some of the happiest people in the world!


Spending time with friends and family around a shared meal is hygge. No matter whether it's dinner, lunch, or breakfast, as long as there's food, drinks, and cheer. The important part is that everyone is enjoying themselves and each other's company. No matter what season it is, always have some candles about. In the winter, you'll find Danes burning them all day long to create a cosy, welcoming lighting for the room and in summer they come in handy for light once the long days come to an end. You just can't have hygge without candles...

Visit our showrooms and Gift Shop to get ideas and inspiration about how to bring Hygge into your home. It just might change your life!